FIFA has planned to propose the sale of stakes in its competitions to private investors, and also gets huge backing from FIFA president Gianni Infantino. As soon as the plan came to the surface it faced a backlash from UEFA and CONCACAF. Now AFC has also spread support for boycotting FIFA events if the proposed plans are not revoked. The 55 members of UEFA, including major nations like Germany, France, England and the World Champions Spain came to a decision, stating, “UEFA and its national associations will not participate in FIFA competitions.” A few moments after UEFA’s decision, CONCACAF with its 41 members said they will also reject the proposal.
AFC stands in solidarity with UEFA and CONCACAF following recent developments surrounding the proposed establishment of FIFA Forward Enterprise (FFE).https://t.co/k7MjAvWOhX
— AFC (@theafcdotcom) July 31, 2026
Now, AFC has also joined UEFA and CONCACAF’s decision stating, “ The FIFA World Cup is the pinnacle of global football and derives its strength from the participation of all Confederations and the world’s leading football nations, any proposal that risks undermining the unity and universal character of the competition must be reconsidered.”
What is FIFA’s new World Cup plan
The new FIFA plan backed by Gianni Infantino has faced strong backlash as the proposal asks to sell a stake in FIFA Forward Enterprises (FFE), a commercial entity linked to the future revenues of the FIFA World Cup. It will raise $20 billion from countries in exchange for influence over future broadcasting and commercial deals.

These plans will be bankrolled by Joshua Kushner who is the brother of U.S. President Donald Trump’s son-in-law Jared Kushner.
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If approved, the proposal would give each of FIFA’s 211 member associations more than $80 million between now and 2037.
🚨𝐎𝐅𝐅𝐈𝐂𝐈𝐀𝐋: Statement from CONCACAF;
— FÚTBOL HUB (@FutbolHub_) July 30, 2026
“Concacaf is a confederation united by the love of our game, where football comes first. Guided by this philosophy over the past ten years we have built, from the ground up, an organization founded on service, transparent governance,… pic.twitter.com/YKX3jqtrTD
FIFA President Gianni Infantino has asked the associations to vote on the plan by September 19, and it will only be approved if it receives support from a majority of members.
Why does FIFA’s world cup plan trigger questions?
The UEFA, CONCACAF and AFC accused FIFA and argued it was attempting to “sell football” without proper consultation or approval from its governance bodies, and questioned FIFA’s role They have also criticised the short deadline given to member associations to vote on the proposal, calling it a failure of transparency and leadership.

UEFA has gone a step further by threatening to boycott future FIFA competitions until the proposal is withdrawn, warning that the World Cup should never become a commercial asset controlled by private investors.
🚨𝐎𝐅𝐅𝐈𝐂𝐈𝐀𝐋: UEFA and CONCACAF have both rejected Gianni Infantino’s FIFA Forward Enterprise proposal, dealing a significant setback to FIFA’s latest initiative. ❌🌎🏆
— FÚTBOL HUB (@FutbolHub_) July 30, 2026
The latest development saw all 41 CONCACAF member associations vote unanimously against the plan,… pic.twitter.com/MofadtV3VE
FIFA, however, has denied these claims, insisting that no one is selling football and blaming media reports for creating a misunderstanding.
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FAQ
Q1. Why are UEFA, CONCACAF and AFC opposing FIFA’s proposal?
A: They believe it could commercialise the World Cup and lacks transparency.
Q2. What is FIFA’s new World Cup proposal?
A: FIFA plans to sell a stake in future World Cup revenues through FIFA Forward Enterprises.























